What is SaaS?

What is SaaS?

The Software as a Service is an industry that has seen exponential growth as demand for applications, products, and platforms by small and large businesses, companies and corporations, grows. The SaaS industry is predicted to grow to approximately US$133 billion in...
4 Steps for Building High Performing B2B Website Funnels

4 Steps for Building High Performing B2B Website Funnels

A company’s website is the main driver of marketing and sales for B2B organisations. To be effective and successful, these websites must perform significantly more work than typical B2C websites. A successful B2B website must look good, but more importantly, it must...
Three Types of Software

Three Types of Software

Software is the language of a computer. There are many different computer languages which can be divided into three main groups, depending on their use and application. These are system software or operating system, referred to as the OS, application software and...
How Will Fintech Shape 2020?

How Will Fintech Shape 2020?

Every year predictions are published with the intention of trying to understand how businesses should invest, what will dominate buying, spending and marketing, and which ‘newt’ wave needs to be taken seriously. Most of these predictions and forecasts are wrong....